Marketing essentials course

Learn the fundamentals of social media, SEO, pricing and more to help you market and sell your items.

Module 1 – Social media

Discover how to use social media as a promotional and sales channel to grow your customer base.


Module 2 – Pricing strategy

Take into account cost, market and other factors to price items that sell more.


Module 3 – SEO

Set up your business for long-term growth with these search engine optimisation best practices.


Module 4 – Designing your online store

Create a storefront that appeals to customers using the store editor.


Module 5 – Taking product photos

Present your items with the right lighting, camera angles and image editing.


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