How Ten Green Bottles Co. boosted sales with SumUp POS

Ten Green Bottles Co. boosted their number of transactions by 2% and their overall revenue by 7% with the support of our POS solution.

We love seeing businesses succeed with the support of our POS solution, so when we heard that Nick—General Manager at Ten Green Bottles—had successfully integrated SumUp Point of Sale into his bar till system and team’s workday, we couldn’t wait to find out more. 

Founded in 2015, Ten Green Bottles is a family-owned hospitality business equipped with 50 years of experience in the industry, and this is reflected in its two buzzing Staffordshire locations. Ten Green Bottles became popular thanks to their collection of vibrant gin cocktails like the Poppy Rose and Strawberry Dream, as well as their collaborations with top-notch breweries to provide the best beer at their bars. Their spots in Newcastle-Under-Lyme and Stone are now thriving, and a hit with regulars as well as newcomers. 

So, how did Ten Green Bottles integrate the SumUp POS bar software into their team’s workday? Let’s find out.

“SumUp POS seemed to offer everything we wanted at a really sensible rate and so many features that interested us.”

SumUp Point of Sale is a powerful tool that can help boost sales and productivity by simplifying everyday tasks. Book a demo today.

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Nick from Ten Green Bottles serving up a Poppies gin cocktail.

Feature-rich POS at an affordable cost

When we spoke to Nick about the impact of our POS software and hardware on Ten Green Bottles, the number of features on offer was one of the first things he mentioned. Compared to other UK POS providers, Ten Green Bottles found SumUp provided a lot more POS features that were of interest to them, as well as finding them easy to use. 

One of the top features that Ten Green Bottles and other hospitality businesses use every day is the table overview tool, where you can mirror your restaurant or bar’s table layout on-screen. With this overview, you can check the status of each table, as well as keep an eye on who’s having what. Nick was particularly impressed with how modular the feature was, with the flexibility to edit the on-screen layout according to the bar’s exact setup each day. 

The team can also accept card payments easily using their SumUp Air card reader, which seamlessly integrates with the SumUp POS system. 

Streamlining service with Goodeats

Another tool Ten Green Bottles can’t get enough of is Goodeats—our fully-integrated mobile ordering platform. With Goodeats, customers can view your menu on their phone and order their food and drinks in just a few clicks—making service smoother, faster and less stressful for your staff. 

Ten Green Bottles also take advantage of the extra features that come with Goodeats, like the wastage and stock trackers. The team can check how much food or drink they’re wasting so that they can adjust their stock orders and reduce costs. They can even track how many measures of alcohol are left in each bottle of spirits at their bars, meaning they’ll never run out or disappoint their customers. 

Goodeats can transform delivery and click & collect services for any hospitality business. Find out more here

“Rather than hiring and paying an outside company, SumUp POS has given us the tools to do it ourselves.” 

Levelling up customer loyalty with Poppies Points

It didn’t take long for Ten Green Bottles to attract repeat customers thanks to their attractive locations, great drinks and warm atmosphere. The team wanted to reward these customers for allowing their business to thrive and be the best it could be, so they decided they wanted to launch their very own loyalty scheme. With the help of SumUp POS and its loyalty tools, Poppies Points was born.

For every pound spent by Ten Green Bottles customers, they earn one point. These points can eventually be used to claim from a selection of rewards, ranging from free drinks and coffee to a cash amount off your order. SumUp POS also integrates with Mail Chimp, so Ten Green Bottles can communicate news, offers and more with their customers via email and push notifications easily. 

Thanks to this new loyalty initiative using SumUp POS, the business saw a 2% increase in the number of transactions and a 7% increase in overall revenue.

Nick at Ten Green Bottles has and will continue to recommend SumUp Point of Sale as a pub till system to other merchants. Are you interested in achieving similar results for your business? Get a POS bundle for an exclusively discounted price, including your iPad and iPad POS stand, receipt printer, SumUp card reader and more.

Aaron Nevin

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