The SumUp story
Explore our unique story and learn how our talented teams are helping us carve the path to success.
SumUp at a glance
SumUp at a glance
Business made simple
Anyone should be able to start their own business, and getting paid shouldn’t be a hassle.
Since 2012, SumUp has worked towards building a digital payment solutions company with one vision in mind — to create a world where anyone can build a thriving business. Today, over 4 million businesses rely on SumUp to get paid.
Since launching our first card reader, our products and solutions haven’t stopped evolving. Today, we offer more than just card readers — we provide allyship through a vast set of business tools to support our merchants in their journey to success.
The idea of SumUp is born
SumUp is founded, and our first card reader is launched in 10 European markets: France, Belgium, Portugal, Italy, Spain, Netherlands, Germany, Austria, UK and Ireland
Launched in Brazil
New European markets: Switzerland and Poland
Launched in Sweden
Entered the US market
Payleven and SumUp joined forces
Air card reader launched
Entered 15 new markets: Chile, Slovenia, Slovakia, Norway, Malta, Luxembourg, Lithuania, Latvia, Hungary, Finland, Estonia, Denmark, Cyprus, Czech Republic and Bulgaria
The beginning of our scaling and hyper-growth era
3G reader launched
Shoplo and Debitoor acquisition
SumUp goes through Agile transformation and launches the SumUp Card
Invoices, Payment Links and Gift Cards launched
Paysolut, Tiller and Fivestar acquisition
Launched in Croatia and Colombia
Solo card reader and new Online Store launched
10 years in business
€590 million funding and €8 billion valuation
Launched POS Lite, SumUp Magic Pay, SumUp Pay and POS Pro + Loyalty
Recognised as a Top Global Employer for the LGBTQ+ community by the Stonewall Workplace Equality Index
Signed up for the 1% for the Planet pledge
Launched in Australia
Apple Pay, SumUp One, and SumUp Kiosk launched
€100 million funding merchant cash advance product
Learn more about our culture
Explore what makes us unique.